Marketing
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Key Resources
- Marketing A-Z Resource Guide
A database of Marketing Resources by topic. - ExpertHelp Business E-Resource Locator
- Business E-Reference Library
Marketing Database Quick Links
- Advertising Red Books Directory of Advertising Agencies and their Clients
- eMarketer Electronic Marketing Research
- Mintel Reports Market Research Reports
- Product Launch Analytics Consumer Goods
- SnapShot Reports Market Research Reports
Marketing Journal Quick Links
- Industrial Marketing Management
- International Journal of Electronic Commerce
- International Journal of Marketing Research
- International Journal of Research in Marketing
- Journal of Advertising
- Journal of Advertising Research
- Journal of Consumer Research
- Journal of International Marketing
- Journal of Marketing
- Journal of Marketing Science
- Journal of Product Innovation Management
- Journal of Retailing
- Journal of the Academy of Marketing Science
- Marketing Letters
- Marketing Science
Interim Director, West Campus Library and Policy Sciences & Economics Library |
 Michael Smith Links: Profile & Guides |
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